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A question I am commonly asked once I deliver the photos after a vacation rental photo shoot is: "What photo should I use as my lead (or hero) photo?" I recently saw a post by property management expert and founder of LevelUp Stays ,   Derek R. Gisriel , in which he recommends adding 3 photos to improve your listing. I think this is also a great way to order your first 3 photos:   1) Your first photo should be your HERO IMAGE or most visually appealing image, a scroll stopp